FOUR NEW PEARL SHADES in the TRUE INTEGRITY low-ammonia permanent and demi-permanent creme hair color system What it does? Provides colorists beautiful, iridescent shades Adds silver and pearl tones to hair Tones blondes for shimmery, platinum finish ----------------------------------------------------------------------------------------------- Why should you use it? Create stunning, multifaceted pearl blondes Use for corrective coloring and for creating customer color blends Fortified with Scruples' Protective Barrier Complex (PBX) that shields the hair color molecule and deposits it deep into the hair