Lookbooks

Freeze Frame

Freeze Frame

Still images of delicate beauty are captured in Freeze Frame, the latest collection from Scruples. These iridescent looks are influenced by the composition of soft streaming cuts with multidimensional colors. The result is a series of short, medium and long looks that encapsulate the natural beauty of Scruples’ gel color range – images of exquisite elegance that are forever frozen in time.

Credits

Creative Director: Mia Liguori, Scruples Co-President Creative & International Business

Session Styling: Charlie Price, Scruples Independent Creative Consultant

Haircut: Katie Nielsen, Artistic Lead – Scruples Design Team
April Godwin, Scruples Design Team

Haircolor: Katie Nielsen, Artistic Lead – Scruples Design Team

Chris Venesky, Scruples Design Team

Donna Campbell, Christopher Dore and Jacque Alexander Hansen, Scruples Artists

Makeup: Kumi

Photography: riggs + bachen at ME Artists

Inner Glow

Inner Glow

To light up the world around you with luminous shine, you must first find radiance from within. Discover your inner glow and feel the luxury with the latest looks from Scruples. Fused with soft, multidimensional cuts, colors and sophisticated styling, these naturally glowing short, medium, and long looks are styled with restorative WHITE TEA Luxury Collection products. The finest investment to illuminate the greatest accessory – your hair.

Credits

Creative Director: Mia Liguori, Scruples Co-President Creative & International Business

Session Styling: Charlie Price, Scruples Independent Creative Consultant

Haircut: Katie Nielsen, Artistic Lead – Scruples Design Team

April Godwin, Scruples Design Team

Haircolor: Katie Nielsen, Artistic Lead – Scruples Design Team

Chris Venesky, Scruples Design Team

Donna Campbell, Christopher Dore and Jacque Alexander Hansen, Scruples Artists

Makeup: Kumi

Photography: riggs + bachen at ME Artists

Power Play

Power Play

Smart, strong and sexy. The latest looks from Scruples, effortlessly combine timeless style with dramatic edge. Characterized by bold color and compelling cutting techniques, these short, medium, and long looks are styled with high-performance CLASSIC COLLECTION products, capturing the alluring confidence of power.

Credits

Creative Director: Mia Liguori, Scruples Co-President Creative & International Business

Haircut and Styling: Charlie Price, Scruples Independent Creative Consultant

Katie Nielsen, Artistic Lead – Scruples Design Team

April Godwin, Scruples Design Team

Haircolor: Chris Venesky, Scruples Design Team

Donna Campbell, Christopher Dore and Jacque Alexander Hansen, Scruples Artists

Makeup: Kumi

Photography: riggs + bachen at ME Artists

Sharp Focus

Sharp Focus

Beauty is all in the details with the latest looks from Scruples. Sharp Focus is a modern collection influenced by the pairing of strong, angled cuts with dynamic colors. The result is a spectrum of short, medium and long looks that emphasize a focal point on Scruples vibrant creme color range, creating a structured collection with sharp style.

Credits

Creative Director: Mia Liguori, Scruples Co-President Creative & International Business

Session Styling: Charlie Price, Scruples Independent Creative Consultant

Haircut: Katie Nielsen, Artistic Lead – Scruples Design Team

April Godwin, Scruples Design Team

Haircolor: Katie Nielsen, Artistic Lead – Scruples Design Team

Chris Venesky, Scruples Design Team

Donna Campbell, Christopher Dore and Jacque Alexander Hansen, Scruples Artists

Makeup: Kumi

Photography: riggs + bachen at ME Artists

Unveiled Purity

Unveiled Purity

“The real ornament of woman is her character, her purity.” – Mahatma Gandhi

Discover elegance in its purest form with the new Unveiled Purity Collection from Scruples. This true and timeless collection bares the beauty of Scruples creme and gel base haircolor, paired with Cutting By Design structure in foundation shapes, unveiling a style that is simply sophisticated.

Credits

Creative Director: Mia Liguori, Scruples Co-President Creative & International Business

Session Styling: Charlie Price, Scruples Independent Creative Consultant

Haircut: Katie Nielsen, Artistic Lead – Scruples Design Team

April Godwin, Scruples Design Team

Haircolor: Katie Nielsen, Artistic Lead – Scruples Design Team

Chris Venesky, Scruples Design Team

Donna Campbell, Christopher Dore and Jacque Alexander Hansen, Scruples Artists

Makeup: Kumi

Photography: riggs + bachen at ME Artists

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