Lookbooks

Orbit

Orbit

Rooted in the 1960’s but seen through the lens of today – the Orbit Collection is polished with timeless sophistication. Here the dramatic color is set off by elegantly immaculate cuts inspired by Stanley Kubrick’s 2001: A Space Odyssey and the work of the French fashion designer André Courrèges.

With each look as mysteriously beautiful as the next, it’s impossible not to look directly at the eclipse MOON with its flash of black and lunar sliver as they glide over the omnipotent bi-level cut. The next look – SUN reveals itself in its transition from sparks of Jupiter orange to sunset red – giving the ultra-modern asymmetric cut a futuristic edge. It all comes full circle with the STAR, illustrated by her cosmic platinum set against a shimmering dark desire – bringing the halo fringe of the space age gamine cut to life.

Credits

Creative Director: Mia Liguori, Scruples Co-President Creative & International Business

Session Styling:
Charlie Price, Scruples International Creative Consultant

Haircolor: Jacque Alexander-Hansen, Amie Breckenridge Goltz, Amanda Evans and Rochelle Prette

Haircut: Charlie Price, Scruples International Creative Consultant

Makeup: Kumi

Photography: Melanie Watson

Pale

Pale

The Pale Collection is a nostalgic take on the ultra popular haircolor of celebs like Pink − Rihanna, Lady Gaga and Kelly Osbourne. Soft and understated color with a post-punk presence breathes life into modern, but not so perfect versions of classic mid-century styles. The pairing is intoxicating − a mélange of nostalgic ladylike glamour worn by cool contemporary girls − in their equally retro coats of course.

Credits

Creative Director: Mia Liguori, Scruples Co-President Creative & International Business

Session Styling and Haircut:
Charlie Price, Scruples International Creative Consultant

Haircolor: Amie Breckenridge Goltz, Katie Nielsen, Katie Mrotek and Rochelle Prette

Makeup: Ron Lopez and Katelyn Simkins

Fashion Styling: Danora Gotto

Photography: Melanie Watson

Shattered Elegance

Shattered Elegance

If you think you know Pearl, think again. She’s sophisticated, has an eye for classic style and is devoted to gorgeous hair. Even though she’s been around since 1983 – she’s still got it.

Inspired by high fashion and Scruples’ newly reimagined Pearl CLASSIC COLLECTION line of timeless hair products, the edge manifests itself when these classic looks are paired with shattered movement. With razor sharp cuts, high shine and fierce texture, the Shattered Elegance Collection is as effortlessly glamorous and relevant as ever.

Credits

Creative Director: Mia Liguori, Scruples Co-President Creative & International Business

Styling:
Charlie Price, Scruples International Creative Consultant

Haircut: Charlie Price, Scruples International Creative Consultant and Scruples’ Design Team member Katie Nielsen

Color: Scruples’ Director of Field Education and Scruples Academy Amie Breckenridge Goltz and Scruples’ Director of Product Development and Technical Education Jacque Alexander Hansen

Makeup: Kumi

Photography: Melanie Watson

Whisper

Whisper

The Whisper Collection is all about getting lost in beautiful, translucent color. Wearable haircuts magnified with soft, sexy texture, perfectly enhance the layered color placement. From the calico gold, which enlightens the natural texture of a shaggy bob to a burnished auburn overlaid with warm sultry reds and browns flowing through voluptuous shoulder length layers to a mesmerizing mirrored ombré with a loose braided set.

Credits

Creative Director: Mia Liguori, Scruples Co-President Creative & International Business

Stylist:
Charlie Price, Scruples International Creative Consultant 

Haircolor: Jacque Alexander-Hansen, Amie Breckenridge Goltz, Amanda Evans and Rochelle Prette

Haircut: Charlie Price, Scruples International Creative Consultant

Makeup: Kumi

Photography: Melanie Watson

Freeze Frame

Freeze Frame

Still images of delicate beauty are captured in Freeze Frame, the latest collection from Scruples. These iridescent looks are influenced by the composition of soft streaming cuts with multidimensional colors. The result is a series of short, medium and long looks that encapsulate the natural beauty of Scruples’ gel color range – images of exquisite elegance that are forever frozen in time.

Credits

Creative Director: Mia Liguori, Scruples Co-President Creative & International Business

Session Styling: Charlie Price, Scruples Independent Creative Consultant

Haircut: Katie Nielsen, Artistic Lead – Scruples Design Team
April Godwin, Scruples Design Team

Haircolor: Katie Nielsen, Artistic Lead – Scruples Design Team

Chris Venesky, Scruples Design Team

Donna Campbell, Christopher Dore and Jacque Alexander Hansen, Scruples Artists

Makeup: Kumi

Photography: riggs + bachen at ME Artists

Inner Glow

Inner Glow

To light up the world around you with luminous shine, you must first find radiance from within. Discover your inner glow and feel the luxury with the latest looks from Scruples. Fused with soft, multidimensional cuts, colors and sophisticated styling, these naturally glowing short, medium, and long looks are styled with restorative WHITE TEA Luxury Collection products. The finest investment to illuminate the greatest accessory – your hair.

Credits

Creative Director: Mia Liguori, Scruples Co-President Creative & International Business

Session Styling: Charlie Price, Scruples Independent Creative Consultant

Haircut: Katie Nielsen, Artistic Lead – Scruples Design Team

April Godwin, Scruples Design Team

Haircolor: Katie Nielsen, Artistic Lead – Scruples Design Team

Chris Venesky, Scruples Design Team

Donna Campbell, Christopher Dore and Jacque Alexander Hansen, Scruples Artists

Makeup: Kumi

Photography: riggs + bachen at ME Artists

Power Play

Power Play

Smart, strong and sexy. The latest looks from Scruples, effortlessly combine timeless style with dramatic edge. Characterized by bold color and compelling cutting techniques, these short, medium, and long looks are styled with high-performance CLASSIC COLLECTION products, capturing the alluring confidence of power.

Credits

Creative Director: Mia Liguori, Scruples Co-President Creative & International Business

Haircut and Styling: Charlie Price, Scruples Independent Creative Consultant

Katie Nielsen, Artistic Lead – Scruples Design Team

April Godwin, Scruples Design Team

Haircolor: Chris Venesky, Scruples Design Team

Donna Campbell, Christopher Dore and Jacque Alexander Hansen, Scruples Artists

Makeup: Kumi

Photography: riggs + bachen at ME Artists

Sharp Focus

Sharp Focus

Beauty is all in the details with the latest looks from Scruples. Sharp Focus is a modern collection influenced by the pairing of strong, angled cuts with dynamic colors. The result is a spectrum of short, medium and long looks that emphasize a focal point on Scruples vibrant creme color range, creating a structured collection with sharp style.

Credits

Creative Director: Mia Liguori, Scruples Co-President Creative & International Business

Session Styling: Charlie Price, Scruples Independent Creative Consultant

Haircut: Katie Nielsen, Artistic Lead – Scruples Design Team

April Godwin, Scruples Design Team

Haircolor: Katie Nielsen, Artistic Lead – Scruples Design Team

Chris Venesky, Scruples Design Team

Donna Campbell, Christopher Dore and Jacque Alexander Hansen, Scruples Artists

Makeup: Kumi

Photography: riggs + bachen at ME Artists

Unveiled Purity

Unveiled Purity

“The real ornament of woman is her character, her purity.” – Mahatma Gandhi

Discover elegance in its purest form with the new Unveiled Purity Collection from Scruples. This true and timeless collection bares the beauty of Scruples creme and gel base haircolor, paired with Cutting By Design structure in foundation shapes, unveiling a style that is simply sophisticated.

Credits

Creative Director: Mia Liguori, Scruples Co-President Creative & International Business

Session Styling: Charlie Price, Scruples Independent Creative Consultant

Haircut: Katie Nielsen, Artistic Lead – Scruples Design Team

April Godwin, Scruples Design Team

Haircolor: Katie Nielsen, Artistic Lead – Scruples Design Team

Chris Venesky, Scruples Design Team

Donna Campbell, Christopher Dore and Jacque Alexander Hansen, Scruples Artists

Makeup: Kumi

Photography: riggs + bachen at ME Artists

Shadows

Shadows

Classic modern hair accented with a dramatic edge inhabits the Shadows Collection. Here, sophisticated color and immaculate styling is set off by timeless but relaxed cuts – a perfect compliment to the minimalist photographs. Radiating from behind the elegant dark setting, each of the stunning looks is styled with Scruples Pearl CLASSIC COLLECTION products. With these lasting looks, being overshadowed is impossible.

Credits

Creative Director: Mia Liguori, Scruples Co-President Creative & International Business

Styling: Charlie Price, Scruples International Creative Consultant

Haircut: Charlie Price, Scruples International Creative Consultant
Katie Nielsen, Artistic Lead – Scruples Design Team

Color: Amie Goltz, Scruples Vice President of Product Development and Education

Katie Nielsen, Artistic Lead – Scruples Design Team

Jacque Alexander Hansen, Scruples Artist

Makeup: Kumi

Photography: Melanie Watson

Glacial

Glacial

Mythical yet elegant – the Glacial Collection is inspired by icy cool tones and features found in natural glaciers. The fearless cuts, vibrant color accents and classic styling set against a dramatic and glistening arctic world make you lose yourself inside a modern-day fairytale.

Credits

Haircut & Stylist: Charlie Price

Haircolor: Amie Breckenridge Goltz

Makeup: Michael Chapman

Photography: Zuzanna Audette

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